Are you wondering how do you post a link on Instagram? You are in the best place at the right time. You have already published your first content on Instagram, linked all your social accounts, got your first likes and followers.
Things are going well but you do not have much experience with Instagram yet and you want to know how to direct your audience to external channels. Have I guessed? Well, then follow the advice I am about to give you.
If you give me a few minutes of your precious time, I can explain how to put links on Instagram from both mobile devices and computers. I will show you how do you post a link on Instagram story and also how do you post a video link on Instagram. You are going to discover how to add a URL to your account bio, as well.
Then, I will point out some services outside of Instagram that allow you to get around the limitations on links imposed by the famous social network and, finally, I will explain how do you put a link on Instagram post.
If you cannot wait to learn more and publish your links on Instagram, then let’s not waste any more time talking about it and get down to business!
Sit down and take five minutes to read the following paragraphs. Follow the advice I am about to give you, choose the solution that you think best suits your needs and try it out. I am sure that in no time at all you will understand how do you post a link on Instagram and direct your followers to the websites and social accounts you want.
Wanna bet? Having got this far, all that remains is for me to wish you a good read.
How do you post a link on Instagram: preliminary information
Before explaining how do you post a link on Instagram, I need to give you some important preliminary information.
You should know that on Instagram you can insert a link in different sections of the social network but, as I will explain in this guide, only in some of them (in stories and in the biography), you can interact with the URL, tapping or clicking on it.
Moreover, particularly in stories, it is only possible to insert a link in them using the special sticker called Link, which is only available to professional profiles with at least 10,000 followers.
Having said that, in the next few chapters I will give you all the information on how to put a link on Instagram in the different sections of the social network where it is possible to do so. Read on to find out more.
How do you post a link on Instagram story
The first Instagram feature I want to tell you about is the ability to put a link in your Stories. However, this opportunity is reserved for accounts with at least 10,000 followers and it is not necessary to have a verified account but a business account.
To switch from a personal account to a professional account, sign into your Instagram account, click on the little man icon (or the thumbnail of your profile) in the bottom menu and click on the menu icon to go to Settings > Accounts.
Now scroll down and tap on the Switch to professional account entry, press the Continue button repeatedly, choose the category that describes your account, tap on the Finish option, and complete the switch from personal to professional account by choosing whether to switch to a Creator or Company account.
You are now ready to add a link to your story. To create a new story, swipe left on the main Instagram screen, then take a photo or choose one from your device’s camera roll and tap on the sticker’s icon (the square face at the top).
Once this is done, tap on the Link sticker, enter the link you want in the Add link field, then tap on Finish in the top right-hand corner, place the sticker where you want it in the story and when you’re done, tap on the Your story button to publish the story on Instagram.
If you do not see the Link sticker it means you do not have a business account or 10,000 followers. I will give you some info on how to increase Instagram followers at the end of this article.
Now you have found how do you post a link on Instagram story you are ready to discover more about next step.
How do you put a link on Instagram post
Would you like to know how do you put a link on Instagram post? If so, you should know that you can, but as mentioned above in the paragraph How do you post a link on Instagram: preliminary information, the link in the caption of your Instagram post will not be clickable.
To do this, launch the Instagram app on your device and, after logging into your account, press the (+) button to publish a new post. Then import the photo or video from your device’s media gallery and press the Next button twice in succession.
Then, in the text field Write a caption, type the text to accompany your post and the URL you want to insert. Finally, to publish the post on Instagram, click on the Share button.
How do you post a video link on Instagram bio
If you are curious about how do you post a video link on Instagram, continue reading.
The only way to put a link on Instagram that is available to all users, regardless of the number of followers and the type of account created, is to put a URL in your profile biography. I will explain how to do this from Android and iOS, but also from a PC.
To put the link in your Instagram bio, launch the social network app and, if you have not set up automatic access, enter your login details and tap the Sign In button to log in.
Now, click on the little man icon or the thumbnail of your profile in the bottom menu and click on Edit profile, then locate the Website option and, in the text field, type the address of the website you want to show in your bio.
Once you have done this, click on Finish in the top right-hand corner to save the changes and you will be able to see the link you have just inserted in your profile, below your name and bio.
Similarly, you can also put a link in your Instagram bio on your computer. After logging into your account on the official Instagram website, click on your profile thumbnail in the top right-hand corner, click on Profile > Edit Profile.
Now enter the address of the website you are interested in in the Website field, click on the Send button at the bottom and you are done.
If you want to make it quicker and avoid typing in the website address to be shown in your Instagram bio, you can first go to the website you are interested in, copy its address, and then copy it into the Instagram website field as mentioned above.
How do you post a link on Instagram with Linktree
Now that you have discovered how do you post a video link on Instagram bio, I would like to explain to you how do you post a link on Instagram with Linktree.
You should know that you can only add one link in your Instagram bio. However, by opening an account on Linktree and creating a collection of URLs, you can show your followers a link containing several addresses.
This service is, by default, free: the Linktree Free plan allows you to add an unlimited number of links, create your own graphics, access statistics and see how many times the links have been clicked.
Alternatively, you can subscribe to the paid PRO plan, which costs $6/month and, in addition to the features of the Free plan, allows you to apply numerous other graphic themes, schedule the publication of a link, customise the address to be shown and many other features.
Once you have done so, type in your name and personalise your account by indicating the categories you want to refer to your Linktree. Then press the Continue button. Then choose the Free plan, if you want to use the service for free, and continue by pressing the Sign up for Free button.
How to put links in your Instagram bio with Linktree
You have created your account. Now, you are ready to add all the links you desire to Instagram.
Then click on the Add new link button, enter a title for the link in the Title field, type the address in the URL field and make sure that you have activated the link by moving the link lever from OFF to ON. Repeat the operation to add new links and in the section visible on the right you can see the result in real time.
To delete a link, click on the trash can icon and to view the statistics, click on the graph icon. If you have several links, you can change the order in which they are displayed by left-clicking on the three-dot icon for the link you want to move and dragging it down or up.
Once you have added the links to show on Instagram, click on Settings and choose the graphic theme you want to apply, then click on the Share button in the top right-hand corner and the Copy button to copy the URL address of your Linktree account.
Next, log in to your Instagram account, click on the Edit profile option, paste the copied address into the Website field to display the link tree in your bio and click the Send button.
Your followers will see the link Linktr.ee with name of account and clicking on it will take them to a screen with all the links you entered earlier.
Increase the number of your followers: here is how to do it
As I have already mentioned in the section How do you post a link on Instagram story, I will list here some tips to increase your list of followers.
The first thing you need to consider is that you need to create quality content. To do this, you need to have the right equipment – a camera phone or a good camera – so that the quality of the shots and videos you shoot is always high and captures the attention of your audience.
Diversifying the content you post on your Instagram account is also a winning strategy. If you do this, users will not get used to the same content, but will be encouraged to follow your profile by the variety of content. Therefore, do not stop at simply publishing posts.
Although it is useful to publish posts regularly, open yourself up to other types of content, such as Stories (which are one of the most popular types of content), Reels, videos for IGTV and, why not, even some live videos, so that you can act in real time with the photo social network community.
Finally, I recommend using popular and effective hashtags. Popular but always related to the actual content of the photo. If you use random hashtags just because they are popular, you risk annoying your audience and you could end up being penalised by Instagram’s own algorithms.
You have reached the end of this article. I am sure you now know everything about how do you put a link on Instagram post and How do you post a link on Instagram story.